Archive for: February 2009

Whether it’s your birthday or the birthday of some one close to you, it’ll always be an occasion that remains the reservoir of happy memories, lots of laughter and wholesome family fun! Birthday is one of those occasions where the strong emotional bonds, warmth of heartfelt best wishes go beyond the barrier of language and sincere and cordial birthday wish always becomes successful in conveying with its true glory.

Other than the usual party, celebrations, good food and sparkling birthday gifts, it is a day when the spotlight shines on friends, relatives, parents and cheerful memories. It is the day when the birthday boy or girl is in his or her most emotionally vulnerable state. Feelings, thoughts previously unspoken, may be in fear of denunciation are expressed on this day as it is the perfect occasion to share feelings and emotions along with best wishes.

Wholesalers concerned about the health of Trade Shows in 2009′
Trade shows for business to businesses (B2B) used to be the places for exposing new products and solutions to the market.
It had become an exciting place for meeting with customers and finding new interested leads. At the same time a vendor, an importer, a distributor or manufacturer could get a birds eye view of new offerings on the market by casually making their way through the halls around his booth as businesses with similar products were grouped together. Even those outside the B2B marketplace came to visit trade shows in order to learn more about the wholesale industry. Many with hopes of finding that unique angle or niche in which they could squeeze in and prosper as well.

The Trend-

Decline in buyer attendance at trade shows is a fact that cannot be ignored. Just ask any veteran wholesaler and they will tell you, trade shows are EXPENSIVE. The costs of booth space coupled with shipping and travel expenses grows easily into the thousands, not to mention all that promotional material you will need. After all the upfront costs and the finest promotional materials you still need the buyers, no buyer traffic= no sales. Many suppliers face this with a stiff upper lip, most want their competitors to know they are still standing, their very presence at the show being a testament to their continued and growing success.