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Flash in the pan! After 15 years, we’re still laughing at that one 😊

Laugh at the haters

I sold my very first ad before my website was even live, I sold that ad while standing in my kitchen wearing shorts, slippers, and a t-shirt. My kitchen served as an impromptu office, my cheap laptop perched on a small table against one wall. That was the sale that started it all, I later used that meager $400 to buy much needed groceries. It was exciting and a bit intimidating all at the same time, but even then, I knew it was going to work. I then proceeded to spend countless months burning the midnight oil, building a wholesale directory that would become GetThatWholesale.com.

That was over 15 years ago, WOW!

Here are few things I learned along the way…

Laugh at the haters because let’s face it, they are hilarious. I remember one of the first times I heard some negative noise coming from the competitive peanut gallery. This was somebody I used to work with, same industry, etc. They called GetThatWholesale a “flash in the pan”, I’ll be honest, at the time it bothered me but now looking back I realize they had no idea how determined I was to succeed, they were totally clueless. Over the past 15 years I cannot tell you how many times we have laughed at this comment, so thank you very much! (you know who you are A 😉)

It’s just business, it’s not personal. After 15 years of doing business, we developed some very strong relationships, some clients become very good friends, you learn about their professional teams and their families, Christmas cards are exchanged, all is great and then one day they just leave. It can be hard not to take this departure personally but clients come and go, even when the service is great you can expect some clients to leave. We handle this situation the same way each and every time, wishing them all the best and hoping to reconnect in the future. How you end a relationship can be just as important as how you start one, we have had clients return years later and tell us how they really appreciated the way we handled things.

Some people are just unhappy all the time. Unfortunately, no matter how nice you are to some people, some people are just jerks. These folks really test your professionalism and sometimes even your contracts. We learned early on the best way to deal with these folks is to fire them, yup cancel them out of your life. Clients like this are not worth the money, it won’t matter how many times you bend over backward for them they will just keep complaining. They will demand concessions, argue promises made, and generally all-around suck. This type of client will ignore emails and calls for weeks and then act like you never reached out. Save yourself the headache and tell them goodbye.

Never bad mouth your competition even when they bad mouth you. This rule can be tough to follow sometimes, especially if you have a competitor that constantly slings mud in your direction. We have experienced this ourselves, competitors that hate our success and the fact we are taking even a single dollar away from them. Well, for any of those mud slingers reading this…it’s more like MILLIONS (shhh… don’t tell anyone). I remember walking through an airport once and running into a competitor, we had a brief conversation and they pretended like they didn’t know us. I thought that was odd since they talk about us all the time. Maybe it was the face-to-face thing that got them confused? People do seem to say less in person, I’m 6’2, 275 lbs., proud father and husband, the proud owner of several businesses, state president of a motorcycle club, covered in tattoos, earned two black belts, and walk with confidence. Just remember to keep the focus on your business and all the reasons why a client should choose your business over another, leave the mud outside where it belongs.

Remember it will hopefully all be worth it. If I knew then what I know now, I sure would have had fewer sleepless nights starting out. But honestly, I believe those sleepless nights were part of the success, it gave me goals and provided me with motivation to keep working harder. All that effort eventually instilled a tremendous pride in my product, that pride shines through in the thousands of satisfied clients we have worked with over the years.

So here we are, present day, I’m semi-retired now and find myself laughing a lot, I don’t take myself too seriously, I spend lots of time with my family and our 3 dogs, I ride my Harley often and I enjoy all the little things in life. I wouldn’t change a thing, it was all worth it.

Thanks for the last 15!!!

It’s a beautiful day, time for a cigar!

Vice President of Sales, GetThatWholesale.com – Robert Light

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Featured Wholesalers Hot off the press Retailers Smoking Products trade shows Wholesale

New Attractions at CHAMPS Trade Shows!

As CHAMPS Trade Shows celebrates its twentieth anniversary, it’s clear that the cannabis industry has evolved. Over 20 years, the number of exhibitors who attend CHAMPS Trade Shows has multiplied. Exhibitors now include businesses that serve every aspect of the cannabis marketplace and every whim of the consumer. Hemp products, vaporizers, cigarette papers, lighters, credit card companies, POS systems, insurance providers, clothing, incense, candles, jewelry, media outlets and more are all represented at CHAMPS.

CHAMPS has expanded its own reach within the industry. Earlier this year, the massive B2B trade show introduced a new division: Dispensary+

It goes without saying that a popular cannabis dispensary is a busy place. But the needs of a dispensary are very different from those of a smoke shop. Consumers visit a dispensary to fulfill their medical needs or purchase recreational cannabis. It’s not their intention to buy a high-end glass piece or browse racks of cannabis-themed clothing.

Customer service is of the utmost concern. Addressing the needs of medical patients requires expertise and compassion. And if a dispensary is located in a state where recreational cannabis has been legalized, a large population of cannabis consumers means that operational demands are even more challenging. Furthermore, the range of cannabis products expands daily, it seems—edibles, oils, tinctures, CBD products, genetics. It takes a virtual juggler to keep that many balls in the air!

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Business Clothing E-commerce Ebay Featured Wholesalers Hot off the press How To's Jewelry Licensed Merchandise Pet Supplies Retailers Self Defense/Security Shoes and Footwear Smoking Products Trends Wholesale

Secondary Market, the Road to Profiting in Wholesale

Every year over half a million businesses are created in the United States.  Approximately one third of these start-ups are retail businesses.  A large portion of these businesses will focus on the “Secondary Market”. This marketplace offers great advantages and high rewards but you need to be well prepared.  Finding the right supplier to source products from is critical.

Secondary Market products consist of Closeouts, Surplus Goods, Customer Returns, Liquidated Items, and any product that is not sold after its initial manufacture. Many companies specialize in secondary market purchases and reselling.  Resellers might experience some level of unsellable merchandise in these types of wholesale orders but not always.  Retailers will be hard pressed to find a cheaper source of merchandise than secondary market items and these products can be a great way to turn a profit.

Working within the Secondary Market is more than knowing just your product niche; you also have to know how to sell products with a variety of quality conditions.  Getting creative is essential for moving not only the good products but also the less desirable ones.  A good strategy is to start small by purchasing a few pallets and working your way up to buying full truckloads.  If buying smaller loads is an obstacle, you might need to consider your source. Remember, where you get your products is just as important as what you get, especially when sourcing surplus goods.

To gain additional insight into this industry we spoke with Michael Lawrence of DirectLiquidation.com.  His company represents one of the fastest growing marketplaces for Surplus Merchandise.  

In the past, online liquidators pawned off “as is” and “salvage-grade” merchandise to buyers as the best value available in the wholesale marketplace. Product misrepresentation, low-grade items, and a narrow assortment of tier-2 or 3 brands were commonplace. The ability to purchase small loads or retail-ready products was virtually unheard of. In addition, if you were “lucky” enough to win one of their auctions you could expect a further 7-15% “buyer premium” charge for the privilege of buying their junk inventory. – Michael Lawrence

Michael went on to explain how Direct Liquidation can solve these problems, they offer buyers an incredible range of products, tier-1 brands sourced from their exclusive relationships with top national retailers and manufacturers.  Smaller loads are available so buyers can test customer demand without depleting resources.  Having an ability to test demand could be the difference between a good bottom line and a bad one.

Large liquidators buy huge volumes of surplus merchandise and returns for literally pennies on the dollar. They process and sort this inventory and make it available to the smaller buyer. Generally liquidation lots are sold “as-is, meaning there is no guarantee of lot quality and usually no return on purchase. Understandably, this comes with the deeply discounted prices on these lots, typically well below wholesale. But “as-is, doesn’t necessarily mean poor quality.  Frequently a large portion of the inventory is in new or like-new condition.  Fact is, buyers can and do make a healthy profit reselling this merchandise.

Secondary Market Wholesale Products

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E-commerce Hot off the press Retailers Smoking Products Trends Wholesale

GetThatWholesale launches new VAPING Category

If you haven’t heard by now how popular Vaping has become, you might want to start getting out a bit more. The industry has growing in leaps and bounds, so quickly in fact that Vape Product Suppliers can no longer be tossed into a generalized Smoking Products Category, this industry has outgrown itself.  It’s an industry that is raining down revenue to those lucky to be involved.

newvapingcategory

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Business E-commerce Ebay Smoking Products Uncategorized

Vaporizers: The Pickaxe of the Medical Marijuana Market

The legal dry herb market is forecasted to top $6 billion in 2016, and the growth potential of this new industry is expected to be very high for years to come as more states move to legalize the herbs both medically and recreationally. Obviously this is a very attractive industry to enter, but the introductory costs for starting farms and dispensaries are prohibitively expensive.

The good news for budding entrepreneurs is that with the growth of marijuana sales, many ancillary products and services will also see significant sales increases. There’s a common maxim taught to wanna-be business owners that goes like this: “You can mine for gold or you can sell pickaxes.” This saying alludes to the fact that some of the most successful businesses are built around offering tools or supplies for bigger industries.

 

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Featured Wholesalers Hot off the press Smoking Products

Detox XL SHOT – The name says it all…

The name says it all. The all new High Voltage Detox XL SHOT is a product that end users have been waiting for, a 2oz Liquid Concentrate with 12 capsules loaded with Vitamins and Herbs that is GUARANTEED to work.  XL SHOT is currently offered in two flavors (Blue Berry and Blazin’ Cherry) and is specially formulated for individuals with High Toxin levels and/or over 200 pounds. “Effects can last up to 10 hours” Over the last 11 years High Voltage Detox has grown thanks to its continued support from its wholesalers, distributors and retailers. We as a manufacturer support our distributors and ask all retailers/shops/stores to please ask your local wholesalers/distributors for the XL SHOT.

www.HighVoltageWholesale.com • 800.568.2595
hvdetox@gmail.com

High Voltage Detox XL SHOT